Featured In Forbes: The Importance Of Empowering Individuals Into Entrepreneurship
Entrepreneurship is a dynamic force in the global economy, driving innovation, creating jobs, and shaping the future of various industries. Individuals dive into entrepreneurship for various reasons, including autonomy.
Featured In Dreamers & Doers: How These Women Are Creatively Approaching Leadership
When you're starting a company, movement, or other life-changing idea, you're often blazing a trail without a compass. Therefore, witnessing others leading by example can have a long-lasting, positive impact. That’s why we tapped into the insights of 36 trailblazing women leaders from the Dreamers & Doers collective to learn more about the creative ways they’re setting the precedent for future leadership practices.
Featured In NASDAQ: This Unusual Way of Running My Business Has Been Crucial to My Success
When it comes to running a business, success isn’t simply a matter of following the path most traveled. It’s about having the courage to adapt, the creativity to innovate, and the audacity to shatter industry norms.
Featured in WeRule: The New School X WeRule: Kinsey Wolf @ Lane Collective #MeetYourMentor
Featured In Ladies Get Paid: Is AI Taking Over the World? Women Leaders Weigh In on How They See It Impacting Their Work and Life
Hear from female leaders, including our founder Kinsey Wolf, about how AI will impact business.
Featured in NASDAQ: How Kinsey Wolf Is Bridging the Gap in Startup Marketing Talent
Featured In Thrive Global: Female Leaders Share the Unexpected Habits THat Have Been Crucial to Their Success
It’s time to take what you’ve been taught about success, and turn it on its head.
Featured in Forbes: Key Paid advertising strategies for 2023
Kinsey Wolf joined other marketing strategy experts in sharing guidance for paid advertising in 2023.
Featured in Nasdaq: Tactical Ways Entrepreneurs Can Future-Proof Their Business
Our founder, Kinsey Wolf, shared her thoughts about how entrepreneurs can future-proof their businesses with Nasdaq.
Featured in Go Solo: Discover a Clear Path to Real Growth
We spoke with Go Solo about the entrepreneurial journey, and tips for aspiring and current founders.
Featured in Buffer: How Saying No Helped Me Grow a 6-Figure Business
Our founder, Kinsey Wolf, has been open about her experiences with burnout, even while building a business she loves. In this post, she shared how saying “no” intentionally allowed her to build a six-figure marketing consultancy.
Featured in Forbes: How to increase engagement through video marketing
As an experienced startup marketer, our founder, Kinsey Wolf, knows a thing or two about helping startups grow. One channel that is often under-utilized? Video marketing. She spoke with Forbes to share advice about how video marketing can boost engagement and fuel growth.
Featured in BlogHer: 25 Proven Ways to Make Mental Health a Priority at Work
Our founder, Kinsey Wolf, joined a wide variety of other female business leaders to talk about the importance of making mental health a priority at work. They also provided practical tips for how to do just that.
Featured in Thrive: Creating a Life of Freedom & Flexibility
Startup marketing consultant and Lane Collective founder Kinsey Wolf spoke with Thrive Global about how she created a life of freedom and flexibility. She and 17 other women shared their lessons learned.
Featured in Nasdaq: Women to Watch on How They're Leading Differently Than Anyone They've Worked for Before
Our founder, Kinsey Wolf, joined 23 other female leaders to speak with Nasdaq about her leadership style. She shared how her leadership style is different than anyone she’s worked for.
Featured in Crunchbase: How to Address the Startup Funding disparity
Kinsey Wolf, founder of Lane Collective, works closely with early stage startup founders. As a result, she sees firsthand how difficult it can be for founders to access capital. And while it’s difficult for everyone, the data is clear: it’s especially hard for minority founders. She shared 3 ways to address the disparity in startup funding to minority founders in this article for Crunchbase.
3 Ways To Address The Disparity In Startup Funding To Minority Founders
Since 2015, Black and Latinx founders have raised just 2.4 percent of total venture capital invested. Plus, the current VC funding system capitalizes women and minority founders at 80 percent less than businesses overall.
Bottom line: Existing funding options fail to meet the needs of founders, especially minority founders.
How Data Decay Can Spoil Your Small Business Database
Data decay is the gradual loss in data accuracy, coverage, and reliability. It’s simply the idea that even the best quality data will deteriorate over time.
Data decay affects critical functions across your organization — and ultimately impacts your bottom line.
Quick Take: What We’re Learning from Small Business Lenders Right Now
If current pandemic-induced lockdowns continue through June, more than thirty percent of small businesses may be forced to close permanently, according to a study by Main Street America. While small businesses experience tremendous challenges, this is also an unprecedented time for the lenders serving small businesses during COVID-19.
What is Small Business Data?
Successful marketers know that high-quality leads or prospect data is the foundation of any effective strategy.
In this post, you’ll learn what small business data is and why it’s useful for B2B marketing.