Featured in Forbes: How to increase engagement through video marketing

As an experienced startup marketer, our founder, Kinsey Wolf, knows a thing or two about helping startups grow. One channel that is often under-utilized? Video marketing.

She spoke with Forbes to share advice about how video marketing can boost engagement and fuel growth.

Highlight your humanity. Your audience doesn’t want perfection, they want authenticity. As much as possible, use your real employees and let their personalities – and your company culture – shine.
— Kinsey Wolf, Founder of Lane Collective

This article is a great place to start for companies looking to implement video marketing into their growth strategy.

Having trouble viewing the article? Here’s a printable version.

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